On August 15th in 1945, WWII officially ended. The end of devastation, the beginning of hope. The end of destruction, the beginning of rebuilding. People saw their neighbors under a new light of shared human experience; this war was awful for everyone, across all fences and borders.
Then there's August 15th, 1969; the first day of Woodstock Music and Art Fair, a three-day-long celebration of equality and love in the Catskills. 500,000 American kids gathered together, swayed to protest songs, and dreamed of building a better society with love at it's core. Perhaps they were idealistic but they hated the things we hate, greed, violence, close-mindedness.
These two historical dates inspire 8.15's menswear. Harris Tweed, Tattersall printed flannel, old school tailoring, and classic shapes: Forever and now, and what you want for tomorrow.